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Products, services and brand portfolio of major industry players in the global Coding and Marking System Market
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Coding and marking is one of the most important part of logistics and manufacturing process of industrial and consumer goods. Coding and marking systems is the equipment that is used to print the product specific details such as lot size, expiry date, manufacturing date and other related details on the product as well as on its packaging in order to provide the authentic information to the consumer. Apart from this it helps manufacturers to secure their brand against counterfeits prevailing in the global coding and marking system market.

Global coding and marking system market: Market Segmentation

Global coding and marking system market is segmented on the basis of technology type and end use type. On the basis of technology type, global coding and marking system market is segmented into continuous inkjet, thermal transfer, laser coding, large character printer and thermal inkjet. Continuous inkjet coding is the most preferred technology in the global coding and marking system market due to its ease of installation.

On the basis of end use type, the global coding and marking system market is segmented into food & beverages, pharmaceutical, consumer products and industrial. Food & beverages segment can be further sub-segmented into fruits & vegetables, meat & poultry, pet food & animal feed, dairy products, packaged food and others. Industrial segment can be further sub-segmented into automotive & aerospace, building material, chemicals, electric components & electronics and others.

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Global coding and marking system market: Market Dynamics

One of the significant factor that is driving the growth of global coding and marking system market is the growing retail sector and increasing demand for FMCG products on the backdrop of socio-economic and demographic factors such as increasing urbanization, growing population and the rising living standard. Moreover, the rising demand for food & beverage industry is another factor that is driving the growth of global coding and marking system market. In addition to this, increasing government regulatory pressure to meet the industry standards for coding and marking is another factor that is fueling the growth of global coding and marking system market.

Global coding and marking system market: Regional Outlook

Geographically, global coding and marking system market is segmented into North America, Latin America, Western Europe, Eastern Europe, APEJ (Asia Pacific excluding Japan), MEA (Middle East & Africa) and Japan. Globally, APEJ is the fastest growing region in the global coding and marking system due to impressive growth of the industrial and retail sector. Furthermore, the emerging countries of APEJ is expected to drive the global coding and marking system market.

Global coding and marking system market: Major Players

Some of the key players identified across the globe in the coding and marking system market are Markem-Imaje UK Ltd, Overprint Packaging Ltd, Hitachi America Ltd, V.L. Limitronic, S.L., Danaher Corporation, ATD Ltd, RN Mark Inc., Markjet Inc., Squid Ink, an Engage Technologies Corporation Company and ID Technology LLC.

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