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Video as a Service Market 2026: Global Size, Key Companies, Trends, Growth and Regional Forecasts
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Video as a Service Market by Application (Corporate Communication, Training and Development, and Marketing and Client Engagement), Cloud Deployment Mode, Vertical (Healthcare and Life Sciences and BFSI), and Region - Global forecast to 2026" published by MarketsandMarkets, forecasts the global VaaS market size to grow from USD 3.8 billion in 2020 to USD 6.2 billion by 2026, at a Compound Annual Growth Rate (CAGR) of 8.7% during the forecast period. The VaaS market is fuelled by the growing demand for real-time and remote video services and the rapid growth in the number of internet users around the world. Moreover, the trend of companies investing moe on adoption of cloud platforms and reduced total cost of ownership is driving the adoption of VaaS solutions.
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By Cloud Deployment mode, the Public cloud segment to hold the largest market size during the forecast period
The Public cloud deployment mode of the VaaS market is projected to hold a larger market size during the forecast period. The public cloud deployment mode focuses on deploying workloads and data on the public cloud as it provides ease to software developing companies with no management overheads and associated costs. Cloud resources are owned by third-party cloud service providers. Due to cost flexibility and scalability, the adoption of public cloud is expected to surge in the coming five years.
By Vertical, the Health Care and Life Sciences segment to record the highest growth rate during the forecast period
Under the verticals segment, the health care and life sciences segment is expected to dominate the market during the forecast period. The healthcare and life sciences vertical deals with diverse clinical, administrative, and financial content on a daily basis. This results in the requirement for channelized content insights and accurate clinical information that can be consolidated through VaaS solutions. VaaS collaborations enable healthcare providers in the telemedicine and patient care, medical education, and healthcare administration applications to offer enhanced patient care by providing them with improved communication options.
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By region, North America to account for the largest market size during the forecast period
North America holds a strong position in the global VaaS market, owing to large-scale investments by organizations for outsourcing VaaS solutions. Countries in North America have advanced communication infrastructure that help VaaS solution providers offer quality services to their clients. The major growth drivers for this region include large-scale investments in the implementation of VaaS solutions due to the growth of video conferencing applications and the need for better video quality.
Major vendors in the VaaS market include Microsoft (US), Zoom (US), Cisco (US), Adobe (US), Avaya (US), Google (US), AWS (US), Poly (US), LogMeIn (US), and RingCentral (US).
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MarketsandMarkets provides quantified B2B research on 30,000 high growth niche opportunities/threats which will impact 70% to 80% of worldwide companies’ revenues. Currently servicing 7500 customers worldwide including 80% of global Fortune 1000 companies as clients. Almost 75,000 top officers across eight industries worldwide approach MarketsandMarkets for their painpoints around revenues decisions.
Our 850 fulltime analyst and SMEs at MarketsandMarkets are tracking global high growth markets following the "Growth Engagement Model – GEM". The GEM aims at proactive collaboration with the clients to identify new opportunities, identify most important customers, write "Attack, avoid and defend" strategies, identify sources of incremental revenues for both the company and its competitors. MarketsandMarkets now coming up with 1,500 MicroQuadrants (Positioning top players across leaders, emerging companies, innovators, strategic players) annually in high growth emerging segments. MarketsandMarkets is determined to benefit more than 10,000 companies this year for their revenue planning and help them take their innovations/disruptions early to the market by providing them research ahead of the curve.
MarketsandMarkets’s flagship competitive intelligence and market research platform, "Knowledge Store" connects over 200,000 markets and entire value chains for deeper understanding of the unmet insights along with market sizing and forecasts of niche markets.
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